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Founder-led · Franklin, Tennessee

ABOUT / 01

Marketing advice built by someone who has run the business.

Franklin Marketing Co. brings an owner's perspective to strategy, search, websites, advertising, social media, CRM, email, and the decisions around them.

Jon Jimmerson, founder of Franklin Marketing Co.
FOUNDER / OWNERJon Jimmerson
OPERATING MODEBusiness owner
CREATIVE MODEMusician
PARTNER MODEMentor
LEADERSHIP MODEFormer pastor
OWNERMARKETERMUSICIANPASTORMENTORSTRATEGIST
01
The story behind the strategy

Good marketing started as a lesson learned inside real businesses.

Jon Jimmerson founded Franklin Marketing Co. after starting multiple companies and seeing the same pattern repeatedly: businesses gain momentum when they are easy to find, clear to understand, and intentional about staying connected.

A local search results strategy review
THE EARLY INSIGHTVisibility changes momentum.

Jon found that his own businesses were often winning because their marketing fundamentals were stronger. They ranked in search, maintained a visible social presence, organized customer relationships through CRM, and used email to keep communication moving.

That experience became Franklin Marketing Co.: practical marketing and advertising for Franklin, Spring Hill, Brentwood, Thompson's Station, Greater Nashville, and small businesses beyond Tennessee.

FOUNDING PRINCIPLEUnderstand the business first. Then build the marketing around what it actually needs.
Owner's perspective

Three businesses.
One operating lens.

Franklin Marketing is not built on theory alone. Jon's perspective comes from owning businesses with different audiences, services, economics, and day-to-day realities.

NO.BUSINESSMARKETWHAT IT TAUGHT
01

JJ Music Lessons

FRANKLIN, TENNESSEE

A music education business shaped by local discovery, community trust, and lasting customer relationships.

02

The Parlor Salon

FOLSOM, CALIFORNIA

A service business where search visibility, reputation, and customer experience work together.

03

Franklin Marketing Co.

SPRING HILL, TENNESSEE

A marketing partner built to help other owners connect strategy, execution, and practical growth.

Experience beyond the campaign

Business advice informed by a wider life.

Creative work, community leadership, and ownership all shape how Jon listens, plans, and solves problems.

01
MUSIC + CREATIVE WORK

A working musician in the Nashville scene.

Jon tours, performs locally, produces, and does session work. The work requires preparation, collaboration, adaptability, and knowing how to connect with an audience.

02
MINISTRY + LEADERSHIP

More than a decade serving people and building teams.

Jon helped plant Calvary San Francisco and served as a pastor for roughly 12 years—experience that sharpened his approach to communication, leadership, and stewardship.

03
OWNERSHIP + OPERATIONS

Experience from the front and the back of the business.

Startups and long-term small-business operations gave Jon hands-on perspective across management, customer relationships, financial decisions, and taxes—not only marketing.

Many businesses, practical context

Experience across very different rooms.

Jon has managed and supported organizations with different customers, teams, pressures, and definitions of success.

CHURCHES + MINISTRIESSALONSMARKETING AGENCIESMUSIC SCHOOLSREAL ESTATEBANDS + ARTISTSLOCAL SERVICESSTARTUPS
01

Different model

Every business has its own customer journey, margins, capacity, and pace.

02

Different people

The strategy has to work for the owner, the team, and the customers they serve.

03

Same standard

Clear thinking, consistent execution, and honest measurement remain essential.

Built for difficult seasons

A hard market is not a reason to stop thinking.

Jon understands the pressure of running a small business through pandemics, recessions, and uncertain seasons. His view is practical: disruption can reveal opportunities, but only when an owner is willing to think clearly and prepare.

Franklin Marketing helps turn that thinking into a plan—prioritizing what matters, protecting resources, and building marketing that supports the business through both difficult periods and renewed growth.

01Read the moment02Protect the essentials03Plan the next move
Mentorship with operating context

A marketing relationship that can see the whole business.

Jon does not approach the work as a vendor trying to win a project. He sees himself as a partner in the businesses he serves—someone who can connect marketing decisions to the realities of ownership.

That is why Franklin Marketing offers mentorship. Owners can ask for perspective beyond campaigns, including management, finances, taxes, prioritization, and the hard choices that come with building something for the long term.

Advice grounded in actual experienceDirect, targeted guidanceA relationship built around the owner's goals
88%

of business owners with a mentor called the relationship very helpful in a UPS customer poll cited by Franklin Marketing.

Start a strategy conversation
Local roots, wider reach

Made in Middle Tennessee. Ready for wherever business happens.

Franklin Marketing serves Franklin, Spring Hill, Brentwood, Thompson's Station, and the Greater Nashville area, with the ability to support businesses well beyond the region.

FRANKLINSPRING HILLBRENTWOODTHOMPSON'S STATIONGREATER NASHVILLENATIONWIDE
Let's build what the business actually needs

Bring the real business problem.

Start with a conversation about where you are, what is getting in the way, and where you want to go.

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