Marketing You Local Business in Franklin, Spring Hill, Chattanooga, Nashville, and Brentwood

The Importance of a Strong Internet Presence

The need for companies to interact and connect with both present and potential customers, especially online, has never been greater. Your company must have a digital presence if you want it to succeed. Customers rely on their internet research before making purchases or booking appointments with businesses for service, according to a poll by Salesforce. The results of the Salesforce survey are as follows: Before making a purchase, 85% of shoppers conduct online research on the item. 74% of the time, people conduct research on websites. Using social media 38% of the time is spent on research. Because of this, your company requires a strong online presence to draw in new clients and keep old ones coming back. Whether you're launching a brand-new company

Which Platforms Should You Focus On? SEO and Social Media Management

Almost every business should develop a strong SEO for google. That is the first place to start working on. Few businesses don't need to interact with google but almost everyone will benefit tremendously if they have a strong presence with that search engine. After that, you will need to choose your social media platforms. As a general rule, B2B businesses should focus on LinkedIn and local restaurants, retails should use Facebook, and salon and photography should utilize Instagram. It is much more involved than that but that is a good starting point.