How Franklin Marketing Co. Helps Bathroom Remodelers Grow – Featuring Southern Tradesmans Co.
At Franklin Marketing Co., we specialize in helping home service businesses—especially contractors and remodelers—grow their presence online, generate high-quality leads, and dominate their local market. When it comes to marketing bathroom remodels, our proven strategies help companies stand out in a crowded field and connect with the right customers.
One of our standout clients is Southern Tradesmans Co., a trusted remodeling and construction company based in Franklin, TN. Their beautifully executed bathroom remodeling projects reflect the high-end quality today’s homeowners are searching for—and our job is to make sure those homeowners find them first.
Why Bathroom Remodeling Companies Need Smart Marketing
The demand for bathroom remodels is rising as homeowners seek spa-like comfort, functional upgrades, and modern finishes. But competition is tough, especially in fast-growing regions like Franklin, Brentwood, Spring Hill, and Greater Nashville.
That's why marketing for bathroom remodelers requires more than just a pretty website. It takes a full strategy—built on local SEO, clear messaging, and compelling visuals—to consistently bring in the leads that turn into paying customers.
How We Market Bathroom Remodelers Like Southern Tradesmans Co.
For Southern Tradesmans Co., our approach includes the following key strategies:
🔹 SEO & Local Optimization
We optimized Southern Tradesmans Co.'s bathroom remodeling page with high-ranking local keywords like “Bathroom Remodeling Franklin TN”, “General Contractor Williamson County”, and “Remodel Contractors in Nashville.” We also structure their content to align with user intent—highlighting services, service areas, and the reasons homeowners should choose them.
🔹 Website Design & Copywriting
Southern Tradesmans Co. had a solid reputation, but we helped shape their online messaging to match. Their website now clearly explains their services, shows off their craftsmanship, and includes multiple conversion points for potential clients to reach out. Good web design in Franklin, TN isn’t just about appearance—it’s about making it easy for clients to say yes.
🔹 Google Business & Map Pack Visibility
We boosted their presence on Google with a fully optimized Business Profile, photo uploads, service categories, and weekly GMB posts. Now when homeowners search “bathroom remodeling near me” in Franklin or Brentwood, Southern Tradesmans Co. shows up in the map pack—and stays there.
🔹 Review Strategy
We worked with the team to generate authentic reviews from satisfied clients, increasing trust and social proof. For service-based businesses, reviews often make the difference between a click and a pass.
🔹 Content Marketing & Blog Strategy
Our team is actively developing helpful content that educates potential clients and builds authority. For example, blogs like “Top Bathroom Design Trends in Williamson County” or “Signs It’s Time to Remodel Your Bathroom” help Southern Tradesmans Co. capture search traffic and position themselves as industry experts.
Real Results for Real Remodelers
Since implementing our strategy, Southern Tradesmans Co. has seen measurable growth in organic traffic, lead inquiries, and Google visibility. More homeowners are discovering their work—and more projects are getting booked. That’s the power of targeted, localized marketing from a team that knows the home remodeling space inside and out.
Let’s Market Your Remodeling Business
If you’re a bathroom remodeler or general contractor in Franklin, TN, Williamson County, or the Greater Nashville Area, we’d love to help you grow. Whether you're starting from scratch or refining your current marketing efforts, Franklin Marketing Co. is your local partner for results-driven marketing that works.
📍 Visit www.franklinmarketing.org to schedule a free consultation and learn more about how we help businesses like Southern Tradesmans Co. thrive.
